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Privacy Policy

Last updated: March 25, 2026

1. Who We Are

NOVAM LLC ("NOVAM", "we", "us", or "our") operates the website agents.novam.us and related services. Contact us at contact@novam.us with any questions about this policy.

2. Information We Collect

We collect information you provide directly, including:

  • Name and email address when you deploy an agent or contact us
  • Business name, agent configuration, and knowledge base content you enter
  • Messages and conversations between your customers and your deployed agent

We also collect usage data automatically, including IP address, browser type, pages visited, and actions taken on our platform via cookies and analytics tools (Google Analytics, Meta Pixel).

3. How We Use Your Information

  • To provide, operate, and improve our services
  • To send you your dashboard link, product updates, and setup tips
  • To measure advertising performance and optimize our marketing
  • To respond to your support requests
  • To comply with legal obligations

4. Cookies and Tracking

We use cookies and similar technologies for analytics and advertising. This includes:

  • Google Analytics (GA4) — measures site usage and user behavior
  • Meta Pixel — measures ad conversions and enables retargeting on Facebook and Instagram

You can opt out of Google Analytics at tools.google.com/dlpage/gaoptout. You can manage Meta ad preferences at facebook.com/ads/preferences.

5. SMS Messaging

NOVAM LLC may send SMS text messages to phone numbers provided by users of the Novam Caller platform, including call follow-ups, campaign notifications, and operational alerts. Message frequency varies. Message and data rates may apply.

To opt out of SMS messages at any time, reply STOP to any message. For help, reply HELP or contact us at hello@novam.us. We will not share your phone number with third parties for their marketing purposes.

6. Sharing Your Information

We do not sell your personal information. We may share it with:

  • Service providers (Anthropic for AI, Neon for database, Resend for email, Twilio for SMS and calling, Vapi for AI calling, Vercel for hosting)
  • Analytics and advertising partners (Google, Meta) as described above
  • Law enforcement if required by law

7. Data Retention

We retain your data for as long as your account is active or as needed to provide services. You can request deletion at any time by emailing contact@novam.us.

8. Your Rights

Depending on your location, you may have the right to access, correct, or delete your personal data, object to processing, or request data portability. Contact us at contact@novam.us to exercise any of these rights.

9. Children

Our services are not directed to children under 13. We do not knowingly collect personal information from children.

10. Changes

We may update this policy from time to time. We'll notify you of significant changes by email or by posting a notice on our site.

11. Contact

NOVAM LLC
Email: contact@novam.us